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Investment Advisory

Advice you can act against.

Most people who sell you property are paid to sell you that property. We are not. Our recommendation rests on comparable transactions, rental yield and a realistic exit — not on what we happen to be holding this quarter.

Which means the advice is sometimes: don't buy this. Or: not yet. Or: not here. That freedom is the entire point of an independent advisor.

IndependentNo developer tie-ins
Data-ledComparables, not opinions
Whole cycleEntry to exit

The Case for Advisory

A property is only a good buy
at the right number.

Two identical flats in the same tower can be a strong investment and a poor one — the difference is the price you pay, the rent it earns, and what it clears at when you exit. None of that is on the brochure.

The question is never "is this a good project?" It is "is this a good project, at this price, for your horizon, versus what else that money could do?"

That is the question a sales team cannot answer honestly, because their job is to move that specific unit. Ours is to be right about it — because you come back, and you refer us, only if we are.

ComparablesLast transactions, same tower
YieldUnderwritten, not assumed
ExitModelled before you enter

What We Do

Advisory across the full
investment lifecycle

01

Portfolio Positioning

Where a new purchase fits against what you already hold — concentration, liquidity and the mix of yield versus appreciation.

02

Micro-Market Analysis

Corridor-level demand, supply pipeline and infrastructure timelines. Two sectors a kilometre apart can move very differently.

03

Entry & Exit Modelling

What you pay, what you're likely to clear at, and the holding period the numbers actually support.

04

Rental Yield Underwriting

Realistic net yield after maintenance, vacancy and tax — not the gross figure a broker quotes.

05

Risk Assessment

Developer delivery record, litigation exposure, over-supply risk and the assumptions baked into the current price.

06

Hold vs. Exit Reviews

Periodic reviews on assets you already own — whether to hold, lease, or sell, with the comparables to back it.

Our Approach

We tell you the number,
and how we got to it.

No black boxes. Every recommendation comes with the comparables, the yield workings and the exit assumptions written down — so you can challenge them, and so the decision is yours, not ours.

Comparable transaction data
Net yield, after costs
Supply pipeline, 36 months
Corridor absorption rate
Infrastructure timelines
Developer delivery record
Tower & floor positioning
Exit-liquidity assessment
Payment-plan economics
Financing cost modelling
Tax & holding-period impact
Written recommendation note

Sometimes the right advice is: wait.

A note on how we're paid. On a transaction we handle, our fee comes from the developer or the seller — the price you pay is unchanged. For standalone reviews of assets you already own, we're engaged directly. Either way, no lender or developer commission shapes the advice.

How It Works

From first call to
written recommendation

Four stages. You get a defensible number and the reasoning behind it — then the decision is entirely yours.

01

Objectives

What the capital is for — income, appreciation, a home, or a hedge — and over what horizon. The answer changes everything that follows.

Budget & horizonIncome vs growthRisk appetiteExisting holdings
02

Research

We shortlist against your brief and pull the comparables, supply pipeline and yield data for each candidate.

Micro-market analysisComparablesSupply pipelineYield underwriting
03

Recommendation

A written note per option — entry price, expected yield, exit range, risks, and where it sits versus the alternatives. Including the ones we'd advise against.

Entry & exit rangeNet yieldRisk flagsRanked options
04

Execution & Review

If you proceed, we negotiate and coordinate the transaction. If you don't, we keep the file open. Either way, periodic hold-vs-exit reviews follow.

NegotiationTransaction coordinationPeriodic reviewsExit planning

Who We Advise

Different capital,
different questions

The right answer depends on who's asking. A first home and a fifth investment property are not the same decision.

First-time Buyers

Getting the biggest decision of your life right, once.

HNI Investors

Yield, appreciation and liquidity, weighed deliberately.

Family Offices

Allocation, diversification and defensible process.

NRIs

Investing at a distance, with the exit planned at entry.

FAQs

Frequently asked questions

Something not covered here? An advisor responds directly — usually the same day.

Ask us
01What does investment advisory cost me?

On a transaction we handle, nothing directly — our fee comes from the developer or seller, and the price you pay is unchanged. A standalone review of an asset you already own, with no transaction attached, is engaged and priced directly. We'll tell you which applies before we start.

02Will you actually tell me not to buy?

Regularly. If the number doesn't hold up, we say so and show you why. It costs us a fee and it's the reason clients come back — you're free to proceed anyway, it's your capital.

03Are you tied to any developer?

No. We're empanelled with many developers, which is different from being tied to one. No developer's incentive shapes which project we recommend — the comparables do.

04Can you review a property I already own?

Yes. A hold-vs-exit review looks at current value, rental performance and where the corridor is heading, and gives you a clear recommendation: hold, lease or sell.

05How is your advice different from a broker's?

A broker is paid to close the transaction in front of them. An advisor is paid to be right about it over years. That changes what we're willing to tell you.

06Do you advise on commercial as well as residential?

Yes — offices, retail, SCO and commercial land, where the yield and tenant-covenant analysis matters even more than it does in residential.

Testimonials

What clients actually say

★★★★★

They talked us out of the first tower we wanted. Six months later we understood why.

R. BajajHNI Investor · Golf Course Road
★★★★★

The written recommendation ranked five options and told me which two to ignore. No broker has ever done that.

K. SharmaPortfolio · Golf Course Ext
★★★★★

Underwrote the yield after costs and it was two points below what the agent quoted. Saved me from a bad buy.

D. MehtaCommercial · SPR
★★★★★

They reviewed a flat I'd held for six years and told me plainly it was time to exit. It was.

V. SethiHold-vs-exit · DLF Phase 2
★★★★★

Independent, and it showed. They flagged the over-supply in a corridor a sales team would have talked up.

M. IyerFamily Office
★★★★★

As an NRI I needed someone whose advice I could trust from 4,000 miles away. This was it.

A. KrishnanNRI · Sector 65

Book an Advisory Session

Start with the number,
not the sales pitch.

Tell us your budget, your horizon, and whether this is to live in or to hold. We'll come back with a shortlist and the reasoning — including anything we'd advise you against.

Advising beyond transactions.